Overview Capture professional-quality photos and cinematic video with the Sony Alpha 7 III Full-Frame Mirrorless Camera – Black . Designed for creators, photographers and hybrid shooters, this premium camera combines a 24.2MP full-frame Exmor R CMOS sensor , ultra-fast autofocus, 5-axis in-body stabilisation , 4K HLG video and impressive battery life in a compact mirrorless body. Whether you are shooting portraits, weddings, travel, landscapes or content for clients, the Alpha 7 III gives you the speed, image quality and reliability to create with confidence. Key Features & Benefits Create Stunning Full-Frame Images – The 24.2MP full-frame Exmor R CMOS sensor captures rich detail, natural depth and strong low-light performance, helping your photos look cleaner, sharper and more professional. Lock Onto Moments Fast with 0.02s Autofocus – Fast autofocus helps you react quickly when shooting people, movement, events and spontaneous moments, giving you a better chance of capturing the shot before it disappears. Track Subjects More Confidently – The advanced AF system uses 693 phase-detection points and 425 contrast-detection points , covering a wide area of the frame for dependable focus tracking. Sharper Handheld Shots with 5-Axis Stabilisation – Built-in 5-axis optical image stabilisation helps reduce camera shake, making handheld photography and video more stable when shooting without a tripod. Shoot Action at Up to 10fps – Continuous shooting up to 10 frames per second helps capture fast-moving subjects such as sport, wildlife, events, children and street photography. Record Detailed 4K Video with HLG Support – 4K recording with HLG capability gives creators more flexibility for high-quality video, HDR workflows and polished content production. Greater Confidence in Low Light – The full-frame sensor and wide ISO range help deliver cleaner images in challenging lighting, making it ideal for evening events, indoor portraits and travel photography. Longer Shooting with Large Battery Capacity – The NP-FZ100 battery is rated for up to 710 shots , giving you more time to shoot and fewer interruptions during long sessions. Professional Workflow with Dual SD Card Slots – Dual card slots allow backup recording, overflow storage or separating file types, giving photographers added reassurance on important shoots. Compact Full-Frame Freedom – Enjoy professional full-frame quality in a smaller, lighter mirrorless body than traditional DSLR setups, making it easier to carry for travel, events and everyday creative work. Why Choose This Product The Sony Alpha 7 III Full-Frame Mirrorless Camera , EAN 4548736079656 , is a trusted all-rounder for creators who need strong performance across both photography and video. It gives you the image quality of a full-frame sensor, the speed of advanced autofocus, the stability of in-body stabilisation and the creative flexibility of 4K HLG video. From professional shoots to serious hobby photography, the Alpha 7 III...